A website for your electrical business
Residential electrical demand has shifted underneath a lot of these businesses. The searches are increasingly for specific modern jobs, while most electricians' websites still say 'electrical services' and match none of them.
What an electrical business site needs
Lead with the work people are actually searching for
Panel and breaker box upgrades, EV charger installation, generator hookups, and rewires are named, specific jobs people type in full. A page that only offers 'residential and commercial electrical services' is invisible to every one of those searches.
Explain permits and inspection instead of leaving them unsaid
Homeowners are quietly anxious about whether work will be properly permitted and whether it will pass inspection — especially on anything they might have to disclose when they sell. Saying that you pull the permit and handle the inspection is reassuring, and very few of your competitors bother to say it.
Put your license number where it can be read
Electrical is one of the trades where people genuinely check. A license number in readable text, with your insurance alongside it, is worth more than a row of certification logos nobody can verify.
Be honest that a real quote needs a site visit
Panel work and rewires can't be priced from a photograph, and pretending otherwise leads to a bad conversation later. Explaining why you need to see it — and what the visit costs, if anything — reads as competence rather than evasion.
Domestic and commercial are two different audiences
A facilities manager needs to see compliance, scheduling around occupied buildings, and how you invoice. A homeowner needs to see tidiness, punctuality and a fixed price. If you do both, give each its own route in rather than averaging them into one page that persuades neither.
Your team builds it with you
WrenTalks your business through with you and sets its look.
ScoutPlans every page and feature it needs.
ForgeBuilds it, and keeps building as you grow.
BelleWrites your emails and messages to customers.
HawkFinds what moves your numbers and says what to do.
What it costs
One plan, per site
Free
Your design and your plan for your first business, on a private preview.
$28 a month
Live: your first pass built on it, your site hosted at its own address and your own domain, payments into your own Stripe, your backend run for you, your data backed up every day, your code yours to download, and your edits.
Credits
After you see your first pass, $1 a credit, in packs of 25, 50, 100 or 200. They build each step of your plan, such as booking or a shop, taken only when you approve it.
0%
Steed takes nothing from your sales.
Cancel any time.
Questions
I mostly do EV chargers now — can the site lead with that?
Yes, and it's usually the right call. Tell Wren what you actually want more of and the plan is built around that work rather than a generic list of everything you're qualified to do.
Can I add my license and insurance details myself?
Yes. Once your site is Live, turn on Edit above your site in Steed and click the words you want to change; they go live when you save. Anything bigger, ask in chat and it waits for your yes. That matters here, because license and insurance details change on their own schedule.
Do I need photos of my own work?
Helpful but not required: Steed makes the pictures for your design. Where your own photos earn their place is finished panel work and tidy installs, which is exactly what customers hope to see.